We ask our members a lot of questions, and for good reason. For starters, it’s easier! The "interviews" you take after your online banking session or on your mobile phone remove the "one size fits all" hassle of traditional advertising and help us get members the products they need, when they need them. The average interview takes only about 12 seconds whereas a typical banner ad involves navigating 3 to 4 landing pages that can take more than a minute. That’s an extra 48 seconds you can spend watching cat videos on YouTube! We value members’ time, so we try to simplify the online listening process as much as we can.
The Reason We Interview Our Members
Tuesday, May 05, 2015
